SMS Character Counter — 160

Count SMS characters, message parts, and detect GSM vs Unicode encoding live.

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SMS Character Counter — Key Numbers

160GSM-7 single SMS
70Unicode single SMS
153chars per GSM part
67chars per Unicode part

Frequently Asked Questions

How many characters can an SMS have?
A standard GSM-7 SMS holds 160 characters. If you use emoji or special characters (Unicode), the limit drops to 70 characters per message. Longer texts split into multi-part messages.
What happens when an SMS exceeds 160 characters?
When a GSM-7 SMS exceeds 160 characters, it splits into multiple parts of 153 characters each. The 7 characters per part are used for message concatenation headers.
What is GSM-7 encoding?
GSM-7 is the standard SMS encoding that covers the basic Latin alphabet, digits and common punctuation. It allows 160 characters per SMS. Emoji, accented characters and non-Latin scripts trigger Unicode encoding.
Does using emoji reduce my SMS limit?
Yes. A single emoji switches your message to Unicode encoding, reducing your per-message limit from 160 to 70 characters. Multi-part Unicode messages use 67 characters per part.

How to use the SMS Character Counter

1

Type your SMS message

Paste or type your SMS text above. The counter instantly detects whether your message uses standard GSM-7 encoding or Unicode — triggered by emoji or special characters.

2

See parts and encoding

The sidebar shows total characters, SMS parts, characters remaining in the current part, and encoding type. GSM-7 single SMS = 160 chars; Unicode = 70 chars.

3

Avoid unexpected costs

Messages over the single-SMS limit split into multiple parts — each billed separately by carriers. Our counter shows exactly how many messages you'll send before you hit send.

Who uses this tool?

Businesses sending SMS campaigns

Marketing teams use our SMS counter to keep bulk messages within a single part — reducing costs significantly on campaigns sent to thousands of recipients.

Developers

Developers building SMS APIs and notification systems use our counter to validate message length and encoding before sending, preventing unexpected multi-part billing.

Customer support teams

Support teams sending SMS updates to customers use our counter to craft messages that fit within one SMS — keeping communication costs predictable and controlled.

About the SMS Character Counter

Our free SMS Character Counter does something most character counters don't: it tells you not just how many characters you've written, but exactly how many SMS messages you'll send — and at what cost. A standard GSM-7 SMS holds 160 characters. The moment you add an emoji, an accented character, or any symbol outside the standard GSM-7 character set, your message switches to Unicode encoding — and your limit drops immediately to 70 characters per message. Our counter detects this switch automatically and updates your part count in real time.

When a message exceeds the single-SMS threshold, it splits into multiple parts. But here's what most people don't know: multi-part messages don't use the full limit per part. A multi-part GSM-7 message uses only 153 characters per part (7 characters are reserved for concatenation headers). Unicode multi-part messages use just 67 characters per part. Our counter tracks total characters, current SMS parts, characters remaining in the active part, and encoding type — all simultaneously, updating live with every keystroke.

For businesses running SMS marketing campaigns, every extra message part is a direct cost multiplier. A 170-character GSM-7 message sends as 2 messages — doubling your per-recipient cost on every send. For a campaign of 10,000 recipients, that's 10,000 extra messages billed. Our SMS counter helps marketers, developers, and customer support teams optimise message length before sending, avoid unexpected multi-part billing, and write SMS copy that fits cleanly within a single message — every time.

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